Privacy

Loomia is an offline-first wardrobe app. This Privacy Policy describes how the app handles information on your device.

Data stored on your device

Your wardrobe items, outfits, collections, calendar entries, tags, and related metadata are stored locally on your device using Apple’s SwiftData / Core Data stack. Item photos and on-me outfit photos are stored in the app’s Documents directory on your device.

We do not operate a Loomia account system, and the app does not upload your wardrobe data to a Loomia server.

Photos and camera

If you grant permission, Loomia can use the camera and photo library so you can add clothing photos and on-me outfit photos. Images you choose stay on your device unless you export a backup yourself.

On-device photo analysis

Background removal and clothing suggestions run entirely on your device, using machine-learning models bundled inside the app. Your photos are never uploaded for analysis, and Loomia does not send images anywhere.

Purchases

Loomia Premium subscriptions are sold through Apple’s App Store / StoreKit. Apple processes payment and subscription status. Loomia receives entitlement information from StoreKit to unlock Premium features. Apple’s privacy policy applies to App Store purchases.

Backups you create

Export backup creates a zip file that you choose where to save (for example Files or iCloud Drive). Import reads a backup you select. You control where those files go.

Links you add

If you save a shopping link on an item, tapping it opens that address in Safari. Loomia does not fetch, follow, or track the link itself.

Analytics and tracking

Loomia does not include third-party advertising or analytics SDKs, and does not use App Tracking Transparency or cross-app tracking.

Settings and preferences

The app stores preferences such as appearance, accent color, currency, and feature flags in UserDefaults / App Storage on your device.

Your choices

You can delete individual items and outfits in the app, clear all wardrobe data from Settings (with confirmation), or delete the app to remove local data from the device. Cancel or manage Premium in Apple’s subscription settings.

Contact

For privacy questions about Loomia, Contact us here. 

Last updated: July 26, 2026